Salesforce.com, Inc SVP, Global Digital Marketing in San Francisco, California

Job CategoryMarketing

Job Details

SVP of Global Digital Marketing

The Salesforce marketing organization is looking for a proven, dynamic, creative digital marketing executive to drive our digital and web programs. You will own www.salesforce.com and will lead the teams responsible for its global success as a world-class website. You will also lead our digital demand generation teams, driving hundreds of millions in annualized pipeline.You will be responsible for company-wide alignment bringing together dynamic teams across multiple departments and functions to create a single digital strategy that supports aggressive growth targets. You will need a proven and tenured track record of innovation, world-class leadership, and deep digital expertise. This role will develop digital initiatives in concert with sales and product marketing leaders to help convert prospects, attract new customers, and to engage our very large and diverse customer base. You will be on the leading edge of accelerating our business across segments and you need to form the foundation for double-digit growth into the next decade, and ensure global consistency across all of our digital properties. The team you will lead is amazing and is waiting for you to drive global success and help Salesforce change the face of business.Responsibilities:

  • Lead a world-class digital marketing organization.

  • Lead innovation and advancement of the overall digital marketing agenda.

  • Work with leadership to establish long-term growth strategies & drive the coordination globally.

  • Provide guidance on new digital technologies, collaborating with key partners and tools to bring innovation to all activities.

  • Drive the global strategy for all things digital, by partnering with the regions on their website and digital demand generation planning.

  • Serve as the evangelist for all digital activity, aligning across all marketing functions, serving as a trusted partner to sales leadership, and sharing digital innovation with our extended customer and prospect community.

  • Assess pain points across the digital footprint, both paid and organic, develop strategies to correct and then drive execution.

  • Audit the Salesforce digital footprint, identify marketing technologies that support business goals and the Salesforce brand, and drive best-in-class implementation.

  • Oversee management of external relationships with the vendors necessary to achieve digital strategy. Develop the appropriate innovations around organic or 3rd party technologies.

  • Be a champion of Salesforce on Salesforce.

Requirements:

  • Data-driven leader with a track record of driving a digital strategy at scale

  • Making the world a better place is not just a dream to you

  • Flexibility - the tempo at Salesforce is fast, relentless, and can pivot quickly. You must be able to lead your team in this environment, and you need to personally thrive in such an environment.

  • Minimum 15+ years in digital space with record of ever increasing scope of responsibilities

  • Experience in leading teams of greater than 50 people in a dynamic environment

  • Minimum 5 years in the Enterprise software space

  • Proven ability to articulate value propositions differently according to industry and customer need

  • Proven ability to design and execute high performance, integrated marketing campaigns

  • Excellent communication and presentation skills; both written & spoken

  • Ability to work well cross-functionally with teams in sales, product marketing, IT, etc.

Posting Statement

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!