Salesforce.com, Inc SR MANAGER/MANAGER, SI PARTNER MARKETING in San Francisco, California
Job DetailsJob Title: SR MANAGER/MANAGER, SI PARTNER MARKETINGPartner Marketing Team Description:The Regional System Integrator (RSI) Partner Marketing team epitomizes Salesforce’s creativity, collaboration and core values, demonstrated through our relationships with consulting Partners and system integrators, while executing high-value marketing strategies with top Partners. Our global team brings unique perspective and expertise to our roles and we share a common curiosity and desire to constantly improve our Partners’ experience with Salesforce. You'll join a team that is passionate about driving focused Partner marketing programs that win hearts and minds and fuel growth, trust, inspiration and success for our Partners and customers.Job SummaryAs a Manager in the Partner Marketing team, you will be responsible for developing and executing marketing priorities with Global System Integrators with a focus on balancing what we define as Market To, Market With, and Market Through initiatives. You will work closely with Partner Marketing Directors and lead points of contact at the Partner to deliver marketing programs mapped to business objectives that will drive value and impact the business. You will work directly with several Partners to align and amplify marketing opportunities across our matrixed organization. Serving as a collaborative business partner, the Manager will help establish synergies, efficiencies of scale in our Partner activities, and be a champion for transparent internal communications that help convey and demonstrate the value of Partners to Salesforce stakeholders.This role that will be expected to navigate and coordinate with a cross-functional team and shared resources to organize and execute activities that generate pipeline and showcase customer success. You will need excellent planning, organizational, and prioritization skills, as well as the ability to collaborate effectively with sales and marketing stakeholders and be accountable for results. A data-driven mindset and analytical capability is key for understanding and optimizing joint demand generation campaigns, budgeting, and opportunity flow.The Manager role requires a dynamic and flexible marketing professional with a proven history of success leading and coordinating integrated marketing programs. This position requires strategic thinking as well as hands-on execution with the day-to-day coordination and program management of all aspects of the initiatives and campaigns. The ideal candidate will be experienced in B2B marketing and a wide range of go-to-market activities.Responsibilities
Understand the global consulting partner business and unique business plans to manage a focused marketing strategy and programs.
Coordinate with Partner Marketing team and Partners with clear communication, project planning, and resource management.
Lead and support execution of Market With co-marketing campaigns and tactics including internal and external events, demand generation programs and communications.
Own all aspects of campaign management from setup to member statuses to reporting and optimization on outcomes and pipeline impact.
Drive awareness and support of our Sea of Blue third-party events program to drive effective Market Through marketing campaigns.
Support partner understanding of global Salesforce-driven event sponsorships as well as third-party events to help partners maximize their presence.
Orchestrate, negotiate, prioritize and manage project deliverables with other members of the partner and corporate marketing organization as needed.
Execute metrics-driven marketing and deliver results dashboards to Directors.
7+ years of high-tech marketing or alliances experience including campaigns, events, communications, preferably with a fast-growth company.
Creative and strategic thinker who can generate innovative marketing ideas, communicate clearly, work collaboratively, prioritize wisely and decisively, and coordinate a cross-functional team of diverse stakeholders to drive execution.
Strong understanding of campaigns, creative, and content management and ability to project manage and develop and deliver campaigns and programs within a very high velocity, shifting environment.
Self starter with a high level of attention to detail and comfort level dealing with ambiguity and helping bring clarity and structure to initiatives.
Proven ability to build relationships internally and externally. Able to motivate others, build consensus, and execute.
Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively
Strong analytical and data-driven mindset with ability to manage and assess campaign data using reporting tools
Experience using Salesforce technology including reporting and analytics dashboards a plus.
Experience working with Partners or at a Partner is a plus
Bachelor level degree with communications or marketing focus.
Sense of humor.
Curiosity and ability to approach challenges with a “what if” mind-set.
Fun, upbeat, positive attitude with ability to adapt in an ever changing environment
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