, Inc Product Marketing Manager, SMB Events & Enablement in San Francisco, California

Job CategoryMarketing

Job Details

Salesforce is looking for a hardworking, high-integrity product marketing manager to focus on executive events and sales enablement for the small and medium business market. Join us as we empower growth companies to sell, service and market faster and smarter than ever before.Role Description: The Product Marketing Manager is an exceptional communicator, project manager, and evangelist for small and medium-sized business (SMB = 1-200 employees) offerings at Salesforce. The candidate has a positive attitude and works well with different teams and individual contributors. He/she has a strong understanding of enablement and events that work in the SMB market and is focused on continual improvement.The focus of this role is broken into two parts, both requiring strong collaboration with sales leadership - from the VP to the AE level:Executive Events - The candidate will develop, organize and execute events with 10-50 guests at a high volume. The PMM will work closely with the sales teams to communicate event goals, metrics, and progress. He/she will also be able to build thought leadership content that adds value to the attendees of our events. Enablement - The candidate will be responsible for creating enablement content and delivering that content to both small and large audiences. The candidate should be a strong presenter and be able to quickly iterate on feedback to meet the needs of the team. On the SMB team, we pride ourselves in being scrappy and able to roll up our sleeves to get the job done! We love team players who think creatively, innovate, and have fun as we tackle challenges together.PRIMARY RESPONSIBILITIES:Internal

  • Partner closely with sales leadership, campaigns, CSG, sales programs, and other internal groups to build enablement, programs and events from ideation, development, execution, and measurement

  • Assist in managing executive programs series (strategy/logistics/execution), sports marketing, hands-on product workshops, and thought leadership presentations both before and after events

  • Create compelling and easy to understand internally facing content including sales training, competitive positioning, FAQs and cheat sheets

  • Confidently deliver presentations to audiences of all sizes - internal and external


  • Continue to extend Salesforce’s SMB vision with inspiring and disruptive marketing that showcases our product innovation and thought leadership

  • Produce high impact externally facing assets including thought leadership content, customer stories, webinars, data sheets, solution guides and more.

  • Represent Salesforce SMB and our solutions at Salesforce and 3rd party events in an effort to generate pipeline, develop customer relationships, and extend our brand


  • 3-5+ years of experience in Product or Industry Marketing and/or 5+ years in Enterprise Technology

  • Bachelor’s degree or equivalent

  • Constantly pushes past the status quo, innovates, and executes his/her own projects to empower sales teams to close more deals

  • Experience working closely with sales teams to hit shared revenue targets

  • Receptive to feedback and committed to continuous improvement

  • Ability to shift priorities quickly and manage multiple projects simultaneously as the needs of the business change

  • Strong public speaking skills are a must

  • Exceptional project and time management skills – highly organized, able to prioritize, detail focused, results-driven, and accountable

  • @Dynamic, articulate, and confident personality with ability to successfully drive projects in tight timeframes with minimal guidance

  • Flexible, team player who is willing to assist in a variety of projects

  • Ability to work a flexible schedule with travel ranging from 30-40%.

  • Experience with, knowledge of and passion for SMB, marketing and technology

Posting Statement and are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. and do not accept unsolicited headhunter and agency resumes. and will not pay fees to any third-party agency or company that does not have a signed agreement with or

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Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!