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Salesforce.com, Inc Manager/Sr Manager, SMB Trailblazer & Community Marketing in San Francisco, California

Job CategoryMarketing

Job DetailsManager/Sr Manager, SMB Trailblazer & Community Marketing

Are you passionate about small business and the impact technology can have on their success? Come join the SMB product marketing team for our newest product that is reimagining CRM for small business, Salesforce Essentials.This role will be responsible for putting our Essentials customers first in everything we do. But this isn't traditional customer marketing. You'll engage and grow a vibrant community of thousands of small businesses, propel individuals with bigger career ambitions to start life-changing Salesforce careers, and create a portfolio of customer stories that live in every marketing tactic. You will help our customers inspire other customers to change their lives and their businesses.Our team is growing fast, and we are looking for someone that embraces new opportunities, is motivated by career growth and who challenges themselves to deliver consistent excellence.Responsibilities:

  • Grow SMB trailblazer community by 2-3x and build a community of raving Essentials fans on Twitter.

  • Build and operationalize the ongoing program to help aspiring admins get relevant job experience by pairing them with Essentials customers who need help.

  • Create a library of reference customers for events, website, social and campaigns while creating new forums for them to share their stories.

  • Create compelling internal and external customer-facing presentations

  • Drive the creation of thought leadership content and webinars to deliver leads

  • Partner with Product Management to align on key functionality to build plans to use customers to evangelize new innovation

  • Listen to customers, capture their feedback and advocate on their behalf to build products that fit their needs.

  • Dream up engaging product demonstrations that are used on stage, in videos and are the basis for customer engagements in the sales process

  • Confidently deliver presentations to audiences of all sizes (ranging from one person to hundreds of people)

  • Develop effective sales enablement customer materials like product pitch decks, demo videos, customer success stories and email templates.

Required Skills/Experience:

  • 3-5+ years experience in marketing.

  • Experience in community/social management and customer marketing a plus, though not required

  • Proven leadership and ability to collaborate and motivate teams

  • Experience managing senior executive stakeholder relationships

  • Hands-on ability to create a range of marketing assets (including on-message product demo videos, sharp succinct slide pitch-decks)

  • Strong presentation skills -- comfortable presenting in diverse audiences

  • Exceptionally detail oriented with the ability to thrive in fast moving, ambiguous environments

  • Proven track record in crafting compelling positioning and thought leadership content

  • Strong verbal communication and writing skills and ability to work across business lines, build strong trusted relationships with customers, and present to executive leadership

  • Exceptional team player with proven ability to lead through influence

  • MBA a plus (but we also love brilliant people who didn't go to business school)

Posting Statement

Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay fees to any third-party agency or company that does not have a signed agreement with Salesforce.com or Salesforce.org.

Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!

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