, Inc Industries Product Marketing- Public Sector in Chicago, Illinois

Job CategoryMarketing

Job Details

Do you enjoy influencing people? Passionate about customer success? Inspired by technology disruption? And most of all, want to make a big impact?Top talent across the world joins Salesforce — Fortune's #1 Best-Place-to-Work — for the opportunity to excel in a performance-driven, fast-paced, and competitive atmosphere; the chance to be surrounded by peers and leaders that inspire, motivate, and innovate and a corporate philosophy that incorporates community service into its DNA.With 30,000 global employees, the fastest growing top 5 enterprise software company, and customers that are driving disruption around the world, we are proud to contribute to the success of companies of all sizes, geos and industries.The Salesforce Industry Marketing team is looking for a talented and passionate Sr Director, Product Marketing to be a leader, develop the vision and drive the go-to-market strategy for Public Sector industry marketing. In this role, you will be at the tip of the spear in transforming how government organizations engage with customers, employees and partners. Leaders from across the Public Sector industry have been joining the team at Salesforce to transform the industry by leveraging the World's #1 CRM.The Public Sector product marketing sr. director will be responsible for determining our industry marketing strategy, collaborating with senior leaders in sales, product and field marketing, aligning cross-functional teams and creating critical content to drive customer success - all combining to create a paradigm shift for how Government organizations usher in digital transformation, build the workforce of the future and open new revenue streams through connected products and service.Our team is fast growing, and we are looking for someone that embraces new opportunities, is motivated by career growth and who challenges themselves to deliver consistent excellence.An appreciation for friendly banter, team bonding and hilarious GIFs is also a plus.Responsibilities:

  • Work with the industry's best marketing team to lead the Public Sector executive alignment and marketing strategy

  • Create compelling internal and external customer-facing presentations

  • Drive the creation of thought leadership content and webinars to evangelize our message

  • Manage industry solution launch plans, working closely with the industry experts and corporate marketing teams to ensure effective and ongoing relevancy in the market to drive demand generation and pipeline

  • Partner with a world-class Product Management team to distill key functionality and benefits into Government Cloud product marketing messages

  • Dream up engaging product demonstrations that are used on stage, in videos and are the basis for customer engagements in the sales process

  • Confidently deliver presentations to audiences of all sizes (ranging from one person to hundreds of people)

  • Develop effective sales training materials, making it easy for sales to understand our product offerings and key positioning

  • Partner with field marketing to execute innovative marketing campaigns, SEO, and web design to build pipeline

  • Global responsibility

Required Skills/Experience:

  • 10-to-15 years of experience in marketing

  • Public Sector marketing experience a plus, though not required

  • Proven leadership and ability to collaborate and motivate teams

  • Experience managing senior executive stakeholder relationships

  • Hands-on ability to create a range of marketing assets (including on-message product demo videos, sharp succinct slide pitch-decks)

  • Experience/familiarity with the customer engagement lifecycle and CRM applications

  • Proven speaker comfortable in large audiences

  • Exceptionally detail oriented with the ability to thrive in fast moving, ambiguous environments

  • Ability to use data and analytics to drive decision making as well as a strong track record of setting and delivering against measurable marketing metrics

  • Proven track record in crafting compelling positioning and thought leadership content

  • Strong communication and writing skills and ability to work across business lines, presenting to executive leadership and at different levels of management

  • Exceptional team player with proven ability to lead through influence

  • MBA a plus (but we also love brilliant people who didn't go to business school)

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Salesforce, the Customer Success Platform and world's #1 CRM, empowers companies to connect with their customers in a whole new way. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For six years running. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!